Author Archives: Joshua White

Looking after your Online Reputation

Your reputation is everything. One bad stint of publicity can put a serious stain on a reputation. The problem with being online is that bad publicity can spread quickly. That’s why it is important to have a community manager that actually understands the brand, the consumer and the strategy direction to ensure that they ensure […]

5 Things to Clean Up on your Social Media

As you can currently see from the course material that you have already read, there is a lot more to social media than just random posts to a group of random ‘fans’. To ensure that your social media is all ‘cleaned up’ from mistakes, bad practice and anything that could lead to negative future publicity, […]

Social Media tips to get your social media management activity working!

Social media marketing is a huge industry. There are many elements and services that need to be undertaken to be a Social Media Marketer, but we have outlined a few here that we believe to be best practice. Always look beyond the mass media sites: Facebook? Great. Twitter? Great. But where is the audience actually […]

Social media: It’s importance in today’s business market

In an Industry Report conducted by Social media Examiner, the world’s largest online social media magazine, the following key findings have been found about social media and marketing, and the importance placed on it by various businesses in the Unites States; 1. Marketers still place high value on social media: A significant 92% of marketers […]