IMMANUEL COLLEGE

CASE STUDY

IMMANUEL COLLEGE

CASE STUDY

IMMANUEL COLLEGE case study

We helped this private independent school in Adelaide to understand the impact of their digital marketing efforts, as well as to foster high frequency and mental availability in their ideal parents minds which lead to consistent enquiry for enrollments, as well as record breaking highs for conversions during key enrollment and scholarship seasons!

Immanuel College is a Lutheran school in Adelaide, South Australia, which boasts impressive, modern facilities, as well as a co-educational day and boarding school from Year 7 to 12, with an International Baccalaureate Middle Years Programme.

Immanuel College were on the hunt for a digital marketing partner, who coud work with them to understand the ins and outs of their campaign, and to help them reach, impress, and encourage action from their key audiences.

To help, Neon Treehouse have worked with Immanuel College to do just that, and to provide above and beyond insights and recommendations to ensure that we are holding their account to the highest level, whilst exploring ways to be innovative.

With some periods naturally being more conversion focused than other periods, we worked together to focus on telling the story and creating a chronology of messages to help immerse parents in what it would be like to have their children attend Immanuel through middle school and high school, as well as focus around encouraging enrollments, attendance at open days, and applications for scholarships.

With a clear culture fit between Immanuel College and Neon Treehouse, a long term team mindset was formed, which is still going strong to this day!