Category Archives: Knackmap

What are the advantages of integrating social media marketing over solely using traditional marketing?

The advantages for agents integrating social media marketing over solely using traditional marketing efforts are endless, however I’ve summed up below the main advantages below. #1: Your Prospects Use Social Media There are over 15,000,000 monthly active users on social media in Australia. As a result, when prospects are searching for their next/first property you […]

Facebook Advertising: How to kick butt with Facebook Ads

Ready to get your hands dirty with some Facebook Advertising? Facebook Advertising for real estate is the perfect way for you to reach your audience for less money. It is very likely that most of your potential buyers for a property will be on Facebook during their search for the perfect home. As a result, Facebook Advertising […]

Pinterest Users Some of the Most Engaged Shoppers, Users Rapidly on the Rise

Pinterest has just released the most eye opening Infographic about it’s users that I think I’ve ever seen. My key takeouts? People who engage with Promoted Pins spend 7x more than people who don’t. Pinterest is 5x more efficient at driving in-store sales than any other platform. Pinterest caters for planned shopping sprees and discovery of […]

State of Social Media 2016: What people think about the state of social media

There is a lot of these reports going around. Trying to tell you what you may or may not already know. But you know what? When the right questions are asked, there is some really interesting information that can be learnt. And if you knew it already, then you should be using it as an […]