Well, that’s another one down! Once again I attended the 2019 Social Media Marketing World event. Held in San Diego and run by Social Media Examiner, this event is by far the best event for learning about what is really going on in the commercial world of social media. I’ve been going for the last […]
Category Archives: Social Media Research
Knackmap, Social Media, Social Media Advertising, Social Media Automation, Social Media Discovery, Social Media Engagement, Social Media Marketing World, Social Media Monitoring, Social Media Planning, Social Media Publishing, Social Media Research, Strategy
State of Social Media 2016: What people think about the state of social media
There is a lot of these reports going around. Trying to tell you what you may or may not already know. But you know what? When the right questions are asked, there is some really interesting information that can be learnt. And if you knew it already, then you should be using it as an […]
Recently, I spoke at Social Media Day Adelaide. I mentioned a couple of points about cutting the clutter in our work life to ensure we can be more efficient in our time as Social Media Marketers. With social media always under scrutiny for return on investment from Managers, I think that it is uber […]
On June 1st, one of Australia’s largest marketing service company, Sensis, released its annual social media report. The report details a number of stats reflective of the continuous rise of social media and networking in Australia, while also explaining how people are using it and how businesses are benefitting. The People Australians are connected to […]
I recently went to a conference and had the chance to listen to Michael Stelzner, one of the keynote speakers and founder of Social Media Examiner. On stage, he reminds us of the light at the end of troubling tunnel of marketing in the Digital Age. Admittedly, marketing is harder now than it has ever […]