Tag Archives: email marketing

Own Your Data: Why Your Social Media Community Size is Becoming Less and Less Relevant to ROI

After attending the Social Media Marketing World 2017 event in San Diego, my head was bustling with ideas, collaborations and epiphanies. About data, about digital campaigns, about strategy, about social media community size. Not necessarily from the content being explicitly spoken about, but also the implied trends and conversations with the people on the ground. […]

Cut the Clutter: Ways To Clean Up Your Work Life And Be Ultra Efficient

  Recently, I spoke at Social Media Day Adelaide. I mentioned a couple of points about cutting the clutter in our work life to ensure we can be more efficient in our time as Social Media Marketers. With social media always under scrutiny for return on investment from Managers, I think that it is uber […]

RECAP: Amy Porterfield – How to Grow Your Email List with Facebook Ads on a Budget

  At this year’s Social Media Marketing World conference, Amy Porterfield, a self-employed social media strategists and co-author of Facebook Marketing All-In-One for Dummies gave a great talk on growing emails lists on a budget. Speaking to a room of marketing mavens, she tells begins by explaining the importance of the email list. According to […]