Tag Archives: business

Instagram For Dummies

What is Instagram and who uses it? Instagram is a worldwide photo and video sharing platform with 500 million active monthly users. On the platform users can post content immediately or save it for later, with a ‘Stories’ features that allows you to post an image or video for just 24 hours. 53% of 18-29 […]

RECAP: Crafting Compelling Brand Stories with Park Howell

  At this year’s Social Media Marketing World event, the largest social media marketing conference in the world, Park Howell gave a workshop on the art of storytelling in the business world. As a business story strategist, agency owner, and professor at ASU, Howell was welcomed and well-liked by the SMMW crowd. He walked onto […]

Workshop RECAP: Ray Edwards talks “How to Write Copy That Sells Without Being Sleazy”

  Everything tells a story. Our job as marketers is to find one suits the audience. The art of storytelling is essential to any sales pieces. Stories draw the attention of the public, and Ray Edwards reminds us that the power of narrative in sales is no different. Ray Edwards is a communications strategist and […]