After attending the Social Media Marketing World 2017 event in San Diego, my head was bustling with ideas, collaborations and epiphanies. About data, about digital campaigns, about strategy, about social media community size. Not necessarily from the content being explicitly spoken about, but also the implied trends and conversations with the people on the ground. […]
Category Archives: Strategy
A question about social media marketing that is thrown around on the regular is the price of it all. “I pay $40 a month for someone to sit on my social media and do everything.” Mmm… yeah, I’d be surprised. “I’m not willing to spend more than $300 per month on someone doing my social […]
Have you ever heard of the term micro-influencers? It’s those people trying to be insta-famous but aren’t quite living in beverly hills as a result of there Instagram following just yet. However, this does not mean by any stretch that they aren’t valuable. In fact, these micro-influencers may be even more valuable to a […]
With 2016 coming to a close, there is a lot of strategic recipes slow cooking in the minds of social media, digital and/or content marketers across the world. If you are one of those people who are starting to put the pieces of the puzzle together for your digital marketing in 2017, then these 5 content […]
Knackmap, Social Media, Social Media Advertising, Social Media Automation, Social Media Discovery, Social Media Engagement, Social Media Marketing World, Social Media Monitoring, Social Media Planning, Social Media Publishing, Social Media Research, Strategy
State of Social Media 2016: What people think about the state of social media
There is a lot of these reports going around. Trying to tell you what you may or may not already know. But you know what? When the right questions are asked, there is some really interesting information that can be learnt. And if you knew it already, then you should be using it as an […]
Big Digital Adelaide was held for the first time in Australia in 2016, as part of the event schedule for Entrepreneurs Week 2016. The event was fantastic, with speakers from all over the world coming to share there knowledge about Social Media, SEO, Content Marketing and other Digital Marketing activities. You can see a full […]